Getting busy parents to support your school group is a BIG challenge. I’ve created fun, short, info packed videos to help you do that.

The key is to show families what your school group does, how families benefit, and why you need their help to produce those benefits. Then reinforce that message throughout the year in an upbeat way.

School parent groups go by many different names: PTO, PTA, PTSO, PTSA, PAC, HSA, PTC, and many more. So I’ve created videos that refer to “school parent groups” where possible. There are also PTO versions for most.

Here are four ways to use these eye-catching animated videos to grab the attention of even the most back to school dazed parents.

1. Welcome letter / welcome packet - If you distribute your welcome packet through email, include links to one or more of these videos.

2. Email/text - Link to videos in your regular PTO announcements, especially when you are recruiting volunteers (which is pretty much every week, right? ;)

3. Website - Link to videos on your home page, membership page, or where ever you want to remind people that you need help!

   Note: To get the URL for a video, put your mouse on the video you want and right-click your mouse and select “Show video URL.” Then copy that URL link address so you can paste it into an email, text, or web page. Parents will be able to view the videos on Facebook even if they do not have Facebook accounts themselves.

4. Facebook - While logged into Facebook, use the “Share” option under the video to share videos to your PTO Facebook page or inside your PTO Facebook group, depending on what your group has.

How to Help the PTO Without Getting Sucked Into the Black Hole of Volunteering

This video helps reassure parents who worry that they will get sucked into a never-ending list of volunteer tasks. It shows parents that there are many ways to volunteer, including small tasks, and they all add up to a big positive difference for the school.

Note: To get the URL for a video, put your mouse on the video you want and right-click your mouse and select “Show video URL.” Then copy that URL link address so you can paste it into an email, text, or web page. Parents will be able to view the videos on Facebook even if they do not have Facebook accounts themselves.

Our School Group Helps Kids Achieve More

This clip is a short and sweet way to communicate your group’s mission.

Note: To get the URL for a video, put your mouse on the video you want and right-click your mouse and select “Show video URL.” Then copy that URL link address so you can paste it into an email, text, or web page. Parents will be able to view the videos on Facebook even if they do not have Facebook accounts themselves.

Our PTO Helps Kids Achieve More

You are awesome for all that you do for the kids, families, and the school

Your caring, creativity, time, and effort help the kids be all that they can be. You deserve a ton of thanks. And a lot of help from other parents!

I hope these videos will help you get the volunteers you need and that you all have a fantastic school year.

For more resources like these to help with PTO volunteer recruiting and school fundraising, be sure to check out my School Volunteers Share Facebook page.

Questions? Comments?

You can email me using the envelope icon below. Or message me on Facebook. I would love to hear from you!